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  1. Home /
  2. Reviews.io & Shopware 6 Integration Guide
Reviewsio Integration Shopware Scaled
13 June 2025

Reviews.io & Shopware 6 Integration Guide

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Introduction

Purpose of This Guide:

Gathering real customer reviews can change the way shoppers see your store by creating genuine connections, building confidence and driving more sales. REVIEWS.io helps you capture honest opinions, showcase star ratings across your site and even collect engaging video testimonials from delighted customers.

In this guide, you will learn every step needed to integrate REVIEWS.io with your Shopware store. Whether this is your first time adding customer feedback tools or you want to enhance an existing setup, the clear instructions here will walk you through installation, configuration and customization to fit your unique brand.

Along the way, you will discover tips to make review requests stand out, ways to display ratings that catch the eye and options to highlight video stories that bring your products to life. Each section focuses on practical actions so you feel confident at every stage of setup.

By the end of this guide you will have a fully working REVIEWS.io integration that turns customer feedback into your store’s strongest advocate and fuels steady growth for your business.

Who It Is For

  • Store owners who want to build trust and drive sales with real customer feedback.
  • Developers who are responsible for implementing the technical side of integration.
  • Agencies managing multiple Shopware stores and need a repeatable, efficient setup process.

What is Reviews.io?

Overview: A Powerful Review & Feedback Tool

Reviews.io is a customer review platform that helps online businesses collect, manage, and showcase customer feedback. It offers tools to gather both Company and Product Reviews, along with features like video testimonials, review collection automation, on-site widgets, and social proof integrations.

The platform is built to improve customer trust and boost conversions through authentic feedback  all while giving you control over how and where reviews are displayed.

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Benefits for Online Stores

  • Build Trust: Authentic reviews help build credibility with new customers.
  • Boosts Conversion Rates: Displaying star ratings and testimonials encourages more purchases.
  • Improves SEO: Star ratings and review-rich content can appear in Google search results.
  • Automated Review Collection: Set up email or SMS requests to collect reviews after purchase.
  • Multimedia Support: Collect video and photo reviews for more engaging social proof.
  • Insights and Analytics: Track review performance and customer sentiment.

 

Key Reviews.io Features for Shopware Users

  • Company Reviews – Collect feedback about your brand and overall service.
  • Product Reviews – Show reviews on individual product pages to help customers make decisions.
  • Review Widgets – Easily place star ratings, carousels, and testimonials across your site.
  • Collection Flows – Automate when and how reviews are requested after a purchase.
  • Publishing to Google & Facebook – Share verified reviews directly on external platforms.
  • UGC (User-Generated Content) – Collect and display customer photos or videos.
  • Influencer & Video Reviews – Integrate influencer content and video reviews directly into your product pages.

Requirements

Technical Prerequisites

  • Shopware 6.4 or higher
  • PHP version 7.4 or newer
  • Valid SSL certificate (required for API communication)
  • Active Reviews.io Business Account
  • API credentials: Store ID and API key
  • Access to Shopware Admin Panel
  • Sufficient write permissions for plugin installation and data exchange

A Reviews.io Account

You must have an active Reviews.io account. You can sign up for a free trial or use an existing account by visiting reviews.io.

Ensure the account has API access enabled (required for most integrations and automations). A Business plan is typically required for advanced features like widgets, automation flows, and Google syndication.

API Credentials

  1. Visit the Reviews.io signup page.
  2. Click on Sign Up or Start Free Trial.
  3. Complete the sign-up form:
    • Company name
    • Website URL
    • Industry
    • Email and password
  4. Choose a subscription plan (Business plan required for most integrations).
  5. Once registered, navigate to Account Settings > Integration Settings to find your API Key and Store ID.

Installing the Reviews.io Plugin

Where to Find the Plugin

You can install the Reviews.io plugin from either:

  • Shopware Store: Visit the REVIEWS.io Plugin Page and search for “REVIEWS.io”. Make sure to select the plugin compatible with your Shopware 6 version.
  • Shopware Admin Panel: Go to Extensions > Store, use the search bar to find Reviews.io, click on the official plugin, and proceed with the installation.

Step-by-Step Installation via Shopware Backend

  1. Log in to your Shopware Admin Panel.
  2. Navigate to Extensions > Store (or Extension Store).
  3. Search for “Reviews.io”.
  4. Click on the plugin from the results.Group 1, Grouped object
  5. Click Add extension and wait for the plugin to be downloaded and installed.Group 1, Grouped object
  6. Once installed, click Activate to enable it.

Enabling and Accessing Basic Configuration Options

  • Go to Settings > Extensions > Reviews.io.
  • Enter your Reviews.io Store ID, API Key, and Product API Key (if applicable).
  • Select the environment:
    • Sandbox Mode for testing
    • Live Mode for production
  • Save your changes to complete the setup.

Setting up Review Collection

. Enable Automated Invitations

  • Log in to your Reviews.io Dashboard.
  • Go to Collection > Invitations.
  • Activate Automated Invitations.
  • Set trigger rules (e.g., X days after order is marked shipped).
  • Customize templates for:
    • Company reviews
    • Product reviews
    • Language and tone

b. Manual Invitations

  • Go to Collection > Manual Invites.
  • Enter the customer’s email, order reference, and product(s).
  • Click Send Invitation.

Customizing and Embedding Review Widgets

a. Access the Widget Library

      • Navigate to Publishing > Widget Library in Reviews.io.
      • Choose a widget type:
        • Review Carousel
        • Product Review Widget
        • Floating Badge
        • Service Review Widget

b. Customize the Widget

      • Set widget colors, typography, layout, and animation.
      • Toggle options like star rating, images, and review text length.
      • Save and copy the embed code.

c. Embedding into Shopware

    • In Shopware Admin, go to Content > Shopping Experiences.
    • Choose or create a layout (e.g., Homepage).
    • Add a new Text/HTML block.
    • Paste the Reviews.io embed code.

Review Display Options

a. Product Pages

Use the Product Review Widget and place it in the product-detail.html.twig template or via a CMS block. Ensure the product SKU is passed to Reviews.io for accurate mapping.

b. Landing/Home Pages

Use the Review Carousel or Floating Badge widget and add the widget block to your homepage or custom landing pages.

Review Moderation and Management

  • Go to Reviews > Moderation in Reviews.io.
  • Filter reviews by star rating, date, platform.
  • Respond directly to reviews:
    • Public reply
    • Private message
  • Set moderation automation rules:
    • Auto-approve 4–5 star reviews
    • Flag and review 1–2 star feedback manually

Enabling SEO Features (Structured Data)

In Reviews.io Dashboard, go to Integrations > Google Rich Snippets and enable the JSON-LD snippet for product/service reviews. Embed the code into your theme (e.g., in base.html.twig or footer.html.twig ) and use Google’s Rich Results Test to validate.

Testing the Integration

. Use Sandbox Mode

  • Switch the plugin to Sandbox Mode in Shopware.
  • Simulate a test order.
  • Verify email invitations, widget display, and review submission.

b. Debugging Tools

  • Shopware logs: Settings > System > Log.
  • API response logs in Reviews.io > Integrations > API Debugging.
  • Clear caches via Settings > Cache & Indexes.

Troubleshooting Common Issues

a. Reviews Not Showing

  • Ensure correct widget placement.
  • Verify the product has an SKU and published reviews.
  • Check the browser console for JavaScript errors.

b. Invitation Emails Not Sending

  • Confirm trigger rules are active.
  • Check the order status flow (e.g., shipped, fulfilled).
  • Review domain and email configuration (SPF/DKIM).

c. Widget Styling Issues

  • Use inline CSS overrides.
  • Contact Reviews.io support for JavaScript conflicts.

Going Live

  • Switch the plugin from Sandbox to Live Mode.
  • Final validation checklist:
    • Correct API Key & Store ID
    • Verified widget display
    • Email templates styled
    • Moderation rules active
  • Inform customers with a banner, pop-up, or email campaign.

Best Practices for Using Reviews.io

  • Send review requests after product delivery, not just order date.
  • Offer incentives like discounts for honest reviews (check local laws).
  • Regularly check the moderation panel for negative feedback.
  • Feature top reviews on homepage or product sliders.
  • Include photos and videos in requests to boost engagement.
  • Track performance in the Reviews.io Analytics dashboard.

FAQs

Q: What if my Reviews.io plugin is not connecting?

A: Double-check your API Key and Store ID, and ensure the Shopware server allows external API requests.

Q: Can I hide 1-star reviews?

A: Reviews.io does not allow removing legitimate reviews, but you can use moderation rules to filter visibility.

Q: Are there fees for sending review requests?

A: Your Reviews.io plan covers invitations. SMS requests may incur additional fees.

Q: How does Reviews.io improve SEO?

A: Structured data snippets enable star ratings to appear in search engine results, increasing CTR and visibility.

Conclusion

Bringing REVIEWS.io into your Shopware store changes how you connect with your customers. Genuine feedback becomes part of every product page, your store climbs higher in search results and gathering new reviews happens automatically. Customizable widgets, email and SMS invitations along with robust moderation tools let you present each review in a way that strengthens your brand and persuades new shoppers.

Work through each setup step with care and revisit this guide whenever you need a quick solution. When everything is live, authentic customer voices will fuel deeper engagement, boost your sales and create lasting loyalty.

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