E-Commerce Expo Berlin 2025 gathered thousands of industry professionals under one roof, making it one of the most anticipated digital commerce events in the DACH region. solution25 joined the event as both sponsor and exhibitor, showcasing its latest Shopware developments and reinforcing its growing network of partners and clients throughout Germany, Austria, and Switzerland.
As a certified Shopware agency with a strong technical foundation and deep regional knowledge, solution25 used this opportunity to highlight recent innovations across B2B, B2C, and hybrid commerce projects. From modular plugin development to high-performing Shopware storefronts, the team demonstrated how tailored solutions can meet a wide range of business needs.
The booth attracted steady attention from retailers, manufacturers, and system integrators looking to optimize or expand their Shopware presence. solution25 presented real-world case studies featuring custom Rule Builder configurations, ERP system integrations, and advanced catalog management tools. These examples illustrated how Shopware can be adapted to complex operations, whether it involves scaling product data, automating checkout logic, or managing multiple sales channels under one system.
A key part of solution25’s message at the expo was the importance of collaboration within the Shopware ecosystem. The agency held several discussions with fellow partners and technology providers, exploring new synergies in areas such as payment solutions, hosting platforms, and middleware tools. These conversations opened the door for future integrations aimed at offering merchants faster time to market and higher return on investment.
E-Commerce Expo Berlin also served as a platform to connect with businesses preparing to migrate from other platforms such as Magento, Shopify, and WooCommerce. solution25 shared its structured migration approach, emphasizing data quality, SEO continuity, and minimal operational downtime. Visitors learned how the agency supports clients throughout the transition—from planning and preparation to go-live and post-launch optimization.
By participating in panel discussions and workshops, solution25 contributed to broader conversations around digital transformation, omnichannel strategy, and merchant independence. The team brought forward perspectives shaped by hands-on experience with mid-size and enterprise-level clients in the DACH market and beyond.
The 2025 edition of the expo confirmed Berlin’s role as a central meeting point for eCommerce innovation in Europe. For solution25, the event marked another milestone in its ongoing efforts to support merchants in building scalable, reliable, and future-ready Shopware stores. With continued investment in product development, client success, and regional partnerships, the agency remains firmly positioned at the heart of the Shopware community.