What is Amazon FBA?

Amazon is the fastest-growing ecommerce platform that is leading the global market. There are around 300 million active customer accounts, therefore it can be intriguing for entrepreneurs to even sell and market their products on Amazon.
Amazon FBA

Why you should consider Amazon FBA?

Amazon has built the FBA – Fulfillment by Amazon program. With Amazon FBA, an online retailer can sell its products via the Amazon marketplace in a wide variety of countries. Logistical tasks are conducted thus making online trading easier. This includes, for instance, storage in Amazon’s logistics centers, packaging, franking, and shipping the products to the customers, as well as returns management and customer service by Amazon.

How does Amazon FBA work?

Amazon FBA has its many advantages. It is equipped with free hassle and shipping methods, return management, absolute storage space, and most importantly order fulfillment can be done from other sales channels. 
1

How does Amazon FBA work?

Amazon FBA has its many advantages. It is equipped with free hassle and shipping methods, return management, absolute storage space, and most importantly order fulfillment can be done from other sales channels.
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How to implement Amazon FBA strategy?

We can come to your aid by establishing a professional seller account in the Amazon Seller Central and depositing all the necessary information and documents in the seller account, including trading authorization, proof of identity, bank account, among others.


                                                        
Tringa & Eriona

What is Amazon FBA?

Amazon is the fastest-growing e-commerce platform that is leading the global market. There are around 300 million active customer accounts, therefore it can be intriguing for entrepreneurs to even sell and market their products on Amazon.

Amazon has built the FBA – Fulfillment by Amazon program. With Amazon FBA, an online retailer can sell its products via the Amazon marketplace in a wide variety of countries. Logistical tasks are conducted thus making online trading easier. This includes, for instance, storage in Amazon’s logistics centers, packaging, franking, and shipping the products to the customers, as well as returns management and customer service by Amazon.

Admission into the Amazon Seller Central

We can come to your aid by establishing a professional seller account in the Amazon Seller Central and depositing all the necessary information and documents in the seller account, including trading authorization, proof of identity, bank account, etc. Certificates may also be required for the products you want to offer. But it always depends on the products you provide.

The next crucial step is to create the products in the Amazon Seller Central with a completed listing, in order for goods to be shipped to the Amazon warehouse.

Product listing

The product listing or the product detail page is about a detailed product description, customer reviews, product images, etc., which are also restricted by Amazon guidelines. Prior knowledge and experience are required for representing your products adhered to Amazon FBA guidelines.

Customers pay particular attention to whether your product detail page is appealing, stands out from the competition, and what your product rating looks like before they place a purchase. For this reason, our team weights great importance on good listing and how to get the first positive rating as quickly as possible to attract potential customers and thereby achieve more purchases.

You should have a certain level of understanding when setting up the listing. You should pay attention to working with search terms and keywords so that you can be found in organic search results by customers. There are other options, like the A+ Content. This allows brand owners to create an extension of the default product description on the product detail page. The area is composed of enhanced images and texts. All sorts of advantages to evoke the curiousness of customers!

Amazon PPC

As soon as products are listed and ready for sale in the Amazon warehouse, it is vital to advertise the products to be found by customers. 

Campaigns are created for this and it is possible to place advertising on several keywords, categories, competitor products, etc., via PPC. 

PPC stands for „Pay-per-click“ and indicates that every time your product achieves a click through the placed advertising, the sum that you have set is paid. You want to appear at the top of the search results with your products so that the product is visible and easy to find for customers to achieve the highest possible sales. This is possible with the right PPC strategy and the subsequent regular optimization of the campaigns created.
Our online marketing team is highly specialized in Amazon FBA and PPC marketing strategies.